Redesigning my own homepage
The Blue Nova homepage before and after its October 2026 redesign, and what moved to the first screen.
Read about website redesigns on the Gold Coast →Work in motion
Reels
Recent work in under 30 seconds each: redesigns, launches, design concepts and the local Search Engine Optimisation (SEO) behind this site. They go out on Instagram first and land here afterwards, with a link to the page that tells the full story.
Three day care websites that answer before the tour
Three day care centre design concepts that show parents the day, the ratios and the safety checks before they ring.
See website design for day care centres →Three medical centre websites built for the first screen
Three medical centre design concepts that answer bulk billing, same day appointments and new patients on the first screen.
See website design for medical centres →Three dental websites that show the price
Three dental practice design concepts that put the first visit price on the page and take nervous patients seriously.
See website design for dental practices →Emerald Lakes Showcase: a Blue Nova side project
A photo gallery of the lake I live on that grew scrolling walkthroughs and a studio of hand-drawn treatments.
Read the Emerald Lakes Showcase case study →Zen Den Studios: from no website to launch
A Burleigh Heads podcast studio with a strong brand and no website, and the 20-page site it launched with.
Read the Zen Den Studios case study →The customer you never knew you missed
Someone on the Gold Coast is searching for what you do right now. This is what happens when you are not in the results.
See website design across the Gold Coast →Three tradie websites that answer the two questions
Three trades design concepts built around what a homeowner wants to know first: the cost, and how soon.
See website design for tradies →Three law firm websites that show the price
Three law firm design concepts that put the fee on the page instead of behind "contact us".
See website design for law firms →Modern Blinds, before and after
Modern Blinds in Southport: buried reviews, a stock-photo About page, and what the redesign kept.
See how a website redesign works →What a small business website costs
The price ranges from this site in one reel, and the four things that move a quote up or down.
Read the website cost guide →Seven suburb pages in one Saturday
Why a single Gold Coast page misses the suburb searches people type, and the seven pages that fixed it on this site.
Read about our Gold Coast Search Engine Optimisation (SEO) service →From idea to shipped
A whiteboard sketch of how a site comes together: the idea, the rough layout, the structure, then the finished page.
See how a Blue Nova project runs →Want your business in the next one?
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