Website Design for Tradies
Half your work still arrives because someone passed your number on. The other half comes from a person standing in a wet laundry at nine at night, typing "emergency plumber" into a phone and ringing the first three results. We build websites for electricians, plumbers and builders that hold up in both situations: quick to load on a phone with one bar of signal, clear about what you do and where you drive, and one tap away from your mobile.
Why the phone rings for whoever answers the question first
Trade searches split two ways. The urgent ones are decided in under a minute, and they go to whoever looks licensed, close by and reachable right now. The planned ones, a rewire or a second storey or a bathroom, get compared across a week, and they go to whoever showed real jobs, a real licence number and an honest word about what drives the price. A single page with a logo and a mobile number loses both.
Built around how your customers actually search and book
Licence and insurance where they can be seen
Your QBCC or electrical contractor licence, public liability cover and trade memberships sit in the header and footer, not three clicks deep on an About page. It is the first thing a cautious homeowner and every property manager looks for.
Tap-to-call built for one hand
A sticky call button and a phone number that dials when touched, with no form standing between an emergency and your mobile. Out of hours, the site says so rather than leaving someone guessing.
Service area pages for the suburbs you drive to
A page for each area you cover, with the suburbs named, so you turn up in searches happening two postcodes over instead of only the one your van is parked in.
Job photos doing the selling
Switchboards, framed extensions, finished bathrooms, before and after. Photos off your phone beat any stock image, and we set the site up so you can add them yourself between jobs.
Quote requests that arrive with the detail attached
A short form asking for the suburb, the job and a photo, so you can price it or triage it before anyone gets in the ute.
Reviews and compliance paperwork pulled through
Google reviews on the page, plus the certificates and reports that win the repeat work from agents, landlords and body corporate committees.
Design concepts built for this industry
Style explorations we've already designed for electricians, plumbers and builders, a look at the range before you sign on.
Currawong Electrical: The Callout Sheet
A sober, editorial layout for an electrician, built on a numbered service list, licence and guarantee details up front, and a compliance offer aimed at agents.
Preview this style ↗
Hinterland & Co: The Build Schedule
A builder layout led by timeframes and proof: indicative durations against each service, a recent projects gallery and a four-stage process with no black box.
Preview this style ↗
Tidewater Plumbing: The Emergency Line
An urgency-first plumbing layout with a red 24/7 call bar, a photographic hero, emergency and same-day services split out, and fixed prices published on the page.
Preview this style ↗Three trades concepts: the price, and when you can get there
A homeowner with water coming through the ceiling wants two things off your website: what this is going to cost, and when you can get here. Most tradie sites answer neither. So I designed three that do.
The Emergency Line (Tidewater Plumbing): "Water where it shouldn't be? We'll be there today." A red 24/7 call bar sits above everything else, emergency work is split out from same-day, and the fixed price is printed next to each job so nobody has to ring to find out.
The Callout Sheet (Currawong Electrical): "Old wiring, new demands. We bring Gold Coast homes up to spec." The whole page is a numbered list. Six callouts in the order they come up, licence and guarantee in the header, and a smoke alarm compliance block aimed at the agents who order them in bulk.
The Build Schedule (Hinterland & Co): "Gold Coast homes built to a schedule you can plan around." Every service carries an indicative duration, recent work is photographed rather than described, and the four build stages are named.
Different trades, same idea. Put a price on the page, give a time somebody can plan around, and show proof instead of adjectives.
Common questions
I already get everything by word of mouth. Do I need a site at all?
Word of mouth needs somewhere to land. When your number gets passed on, the first thing that new customer does is search your business name, and what they find decides whether they ring. It is also the difference between being one neighbour's recommendation and being on a property manager's approved list.
We work across three council areas. Can the site cover all of them?
Yes, and that is usually where the gain is. We build a page for each area you properly service, with the suburbs spelled out, so a search well outside your home suburb still finds you. We will not invent coverage you cannot reach, since a lead you have to knock back costs you a review.
I am on the tools all day. How much of my time does this take?
Two phone calls and a folder of job photos, roughly. We write the first draft from a conversation about the work you take on and the areas you cover, then you correct it. Most of the back and forth happens by email in the evening.
Do you build for a one-van operation as well as a bigger outfit?
Both, and they are different jobs. A sole trader usually needs the number, the service area and half a dozen good photos, which is a handful of pages. An outfit running several crews with commercial and strata clients needs more structure, and we scope it that way from the start.
Ready for a website built for your business?
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